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乔古伊品牌重返市场

2022年04月12日 来源:加勒比之光 作者:加勒比之光
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可能还有一些雪茄爱好者记得Chogüí(乔古伊),这是一个多米尼加雪茄的小众产品线,烟标上有一只好奇的小鸟。这个品牌在2018年停产,品牌持有人维克多·尼古拉斯(Victor Nicolás )决定将其恢复生产,他借助于Venture 1492的合作重启这个品牌的上市,Venture 1492公司是翘曲雪茄公司(Warped Cigars)老板凯尔·盖利斯(Kyle Gellis)成立的专注于雪茄经销和经营咨询的公司。

当被问到当年为什么要停止Chogüí品牌的生产,老板维克多·尼古拉斯归结于FDA的规定,他们从2021年中开始重新推出该品牌。即将上市的这款雪茄名为乔古伊Dos77科罗霍,使用的茄衣是多米尼加种植的科罗霍烟叶,茄套和茄芯都是多米尼加烟叶。生产雪茄用的烟叶是从烟叶种植大佬里奥·雷耶斯(Leo Reyes)那里采购来的。这批雪茄是在里瓦斯工厂(Manufactura Rivas factory)卷制的。

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这款茄的烟叶混合成分和之前的有差异。根据尼古拉斯的介绍,茄芯里加入了一片皮洛托哈瓦那( Piloto Cubano varietal)品种的medio tiempo烟叶,科罗霍茄衣烟叶也是新采用的,种植于哈瓦那的乌尔塔阿里巴(Havana Vuelta Arriba)。尼古拉斯认为这些改动是对以前的烟草配方的改进。

乔古伊Dos77科罗霍只有一个尺寸,特制罗布图,50环径,5.5英寸。预计下周发给零售商。每盒20支包装,单支的零售价是12美元。

凯尔·盖利斯的Venture 1492将负责这个品牌的经销,当被问到盖里斯为什么会有兴趣接手乔古伊这样的小众品牌时,盖里斯回答说,“乔古伊的粉丝们已经回来了。这个品牌开始尝试多米尼加的元素了。”

附参考文章:

The boutique brand with the bird is back. Followers of lesser-known cigar companies might remember Chogüí, the small line of Dominican cigars with a curious little bird on the label. It disappeared in 2018, but brand owner Victor Nicolás has brought it back into production. And he’s done it with the help of Venture 1492, the distribution and consultation company started by Kyle Gellis of Warped Cigars. 

“We started working mid-2021 on a relaunch of the brand,” says Nicolás, who cited FDA regulations as one of the reasons why he ceased production four years ago. The cigar is called Chogüí Dos77 Corojo, named for the sun-grown, Dominican Corojo wrapper that cloaks the all-Dominican blend. Tobacco for the Dos77 Corojo was procured from leaf grower Leo Reyes, and the cigars are made in the Dominican Republic at the Manufactura Rivas factory. 

This is not the same blend as the original. According to Nicolás, there’s a leaf of medio tiempo tobacco in the filler from a Piloto Cubano varietal. The Corojo wrapper is also new, as is some Havana Vuelta Arriba (HVA), and Nicolás considers these changes to be improvements to his previous cigar.

Chogüí Dos77 Corojo is re-entering the market in one size, a robusto called Rogusto Extra that measures 5 1/2 inches long by 50 ring gauge. Shipping to retailers next week, they come in 20-count boxes and have suggested retail prices of $12 each.

Gellis’ Venture 1492 company, which distributes Chogüí, specializes in small, fledgling companies like this. When asked why had an interest in taking on this brand in particular, Gellis responded: “His following has come back…he is going to start a new shift toward the Dominican Republic.”

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